As a former journalist and one of Calgary’s most connected public relations professionals, Michelle helps her clients get noticed through well-researched and targeted multi-channel media campaigns.
Operating as a solo business owner, Michelle enjoys working directly with Calgary entrepreneurs and startup founders. Using valuable insights from her media career, Michelle designs custom PR campaigns that deliver results, handling strategy, implementation and execution in a seamless fashion. She’s led successful campaigns for a variety of clients including startups, health, fashion, travel, real estate, B2B and non-profits.
A transplanted Maritimer, Michelle has been in Calgary for more than a decade and loves the entrepreneurial spirit that exists here. Michelle is a passionate advocate with Ovarian Cancer Canada and is the Chair of Calgary’s Lady Ball Gala which raises funds for critical ovarian cancer research. She’s also a wife and mom of three girls and Charlie, her chocolate lab.